Spacewarp
Spacewarp
Spacewarp
A design studio based in India, specializing
in crafting custom rugs for modern environments
A design studio based in India, specializing in crafting custom rugs for modern environments
A design studio based in India, specializing in crafting custom rugs for modern environments
Spacewarp works with interior designers and architects on one hand, and craftsmen, textile designers and design consultants on the other, to produce custom rugs for modern homes, offices and everything in between. Though their designs are inspired by the world, spacewarp celebrates local craftsmanship by producing all their rugs in India.
Spacewarp works with interior designers and architects on one hand, and craftsmen, textile designers and design consultants on the other, to produce custom rugs for modern homes, offices and everything in between. Though their designs are inspired by the world, spacewarp celebrates local craftsmanship by producing all their rugs in India.
Spacewarp works with interior designers and architects on one hand, and craftsmen, textile designers and design consultants on the other, to produce custom rugs for modern homes, offices and everything in between. Though their designs are inspired by the world, spacewarp celebrates local craftsmanship by producing all their rugs in India.
• Branding
• Product design
• Art direction
• Branding
• Product design
• Art direction
• Catalogue design
• Web design
• Custom mockup system
Approach
Spacewarp is a story that originates from the founder, Vrajang Shroff. As his interests lie in the culture, history, sciences and mystics of the universe, he aimed to weave and warp his real life experiences and cosmic dreams into tactile art pieces, that make spaces feel like art exhibitions.
Spacewarp is a story that originates from the founder, Vrajang Shroff. For his interests lie in the culture, history, sciences and mystics of the universe, he aimed to weave and warp his real life experiences and lucid dreams into tactile art pieces, that make spaces feel like art exhibitions.
As the brand is an extension of the founder, it needed to carry forward the characteristics from its human father. The branding for Spacewarp is designed to do exactly that. It creates a space for the founder to be comfortable and express with subtlety and personality.
A carefully selected contrasting typeface lends a touch of flair to the brand, effectively balancing its inherent seriousness.
Furthermore, a subtle grain texture delicately weaves through the composition, evoking a tangible sensation, almost as if one could reach out and feel the materials themselves.
A carefully selected contrasting typeface lends a touch of flair to the brand, effectively balancing its inherent seriousness.
Furthermore, a subtle grain texture delicately weaves through the composition, evoking a tangible sensation, almost as if one could reach out and feel the materials themselves.
To help clients visualise their made-to-order rugs, we developed a custom mockup system that allows the clients to see a digital representation of the final design before it is crafted by hand. This gives them a better understanding of how the fished product would look. In turn helping spacewarp reduce the amount of inventory they need to keep on hand and to minimise the amount of waste they generate.
To help clients visualise their made-to-order rugs, we developed a custom mockup system that allows the clients to see a digital representation of the final design before it is crafted by hand. This gives them a better understanding of how the fished product would look. In turn helping spacewarp reduce the amount of inventory they need to keep on hand and to minimise the amount of waste they generate.
To help clients visualise their made-to-order rugs, we developed a custom mockup system that allows the clients to see a digital representation of the final design before it is crafted by hand. This gives them a better understanding of how the fished product would look. In turn helping spacewarp reduce the amount of inventory they need to keep on hand and to minimise the amount of waste they generate.
Team:
Brand Conceptualisation
Siddharth Wankhade
Yash Gohel
Creative Direction,
Graphic Design, Web Design
Siddharth Wankhade
Yash Gohel
Copywriting
Ritwik Varma
Carpet Design
Siddharth Wankhade
Yash Gohel
Web Development
Vrajang Shroff
3d Render Partner
Billal Mansuri
